Data changes us. Whether it’s fashion, DIY, spare parts wholesalers or groceries stores, retail is rapidly becoming a data-driven sector. Algorithms evaluate purchasing behavior, shop systems interconnect all sales channels, and chatbots and intelligent devices are changing how we interact with customers. How can you use these new technologies for your company and stand out from the competition? Inspiring formats, relevant topics and networking opportunities in a congenial atmosphere – that’s the SAP Forum for Retail 2018.